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Universal Design

In addition to differences in gender, age, and body type, lifestyles have become more diverse due to factors such as an increase in the number of people with disabilities, the elderly, and foreigners, as well as the expanding range of activities of women and children.
Because containers and packaging are used every day and are an integral part of our daily lives, they must not cause any physical or psychological burden. To create products that many people find easy to use, it is necessary to understand the diverse characteristics and usage situations, and to incorporate the perspective of universal design that is specialized for containers and packaging.

Toyo Seikan Group 's Universal Design for Containers and Packaging

The containers we handle come in a variety of materials and shapes, and the way we incorporate universal design varies depending on the container.
We set out points to consider when incorporating universal design, and create products that are easy to use.

Points to consider when incorporating universal design

  • The shape fits comfortably in your hand and is easy to hold.
  • It is easy to apply force and open and close regardless of your dominant hand.
  • It is easy to remove the contents to the last drop.
  • It is easy to separate, reduce volume and dispose of.
  • Structure and functions that take safety into consideration.
  • There are multiple ways to convey information.
  • With an easy-to-distinguish color scheme,
    Information such as warnings is easily conveyed.
  • Distinguishable from other letters and sentences,
    Fonts and layouts that are hard to mistake.

Light and Easy to Hold 
Milk Bottle

The shape fits comfortably in your hand and is easy to hold.

Grip strength weakens with age, so we strive to make our bottles easier to hold and pour from by optimizing the diameter, positioning, and reducing weight.

Ultra-lightweight returnable milk bottle Z900

By applying a resin coating to the glass surface, we have achieved a 40% weight reduction compared to conventional bottles, and the narrowed body makes it easier to hold.

Easy to Apply Force 
Easy-to-Open Bottle

It is easy to apply force and open and close regardless of your dominant hand.

The strength required to open and close bottles decreases with age. Our bottles and caps are designed to be easy to open and close, even for people with weak strength.

UD Food Milk Bottle

The cap is designed to be easier to open by applying stable force when opening it, improving its ease of opening.

Use Up to the End 
Bottle

It is easy to remove the contents to the last drop.

We have devised innovative shapes and cap mechanisms to eliminate complaints about ease of use, such as not being able to use up the contents to the last drop.

Thin-walled multi-layer squeeze container

The thin-walled bottle allows you to crush the opening, allowing you to use up the contents to the last drop.

Adjustable Pour Volume
Cap

It is easy to remove the contents to the last drop.

We have devised innovative shapes and cap mechanisms to eliminate complaints about ease of use, such as not being able to use up the contents to the last drop.

Flip-up cap

This cap allows you to pour the right amount with just one touch; just press the bottle to pour and then release it to stop the liquid flowing.

Foldable
Bottle

It is easy to separate, reduce volume and dispose of.

In consideration of growing environmental awareness, we will make it easier for users to separate and dispose of waste.

WEL Bottle

This bottle can be folded along the creases, making it highly reducible.

Easy-to-sort Cap

It is easy to separate, reduce volume and dispose of.

In consideration of growing environmental awareness, we will make it easier for users to separate and dispose of waste.

Smooth-pull hinge

This cap can be separated from the container without using any special tools.

Injury-resistant Lid

Structure and functions that take safety into consideration.

We take into consideration not only the protection of the contents but also the safety of the user so that our products can be purchased and consumed with peace of mind.

Double safety lid for food cans

The edges are folded to prevent cutting your fingers on the cut edges after opening the can.

Uneven
Non-slip Cup

Structure and functions that take safety into consideration.

We take into consideration not only the protection of the contents but also the safety of the user so that our products can be purchased and consumed with peace of mind.

Mogul Cup

The uneven surface makes this cup easy to hold and non-slip even when hot.
It can be processed into a variety of designs, which increases its commercial value.

Non-falling Cap

Structure and functions that take safety into consideration.

We take into consideration not only the protection of the contents but also the safety of the user so that our products can be purchased and consumed with peace of mind.

Strap Band Cap

The cap and band have straps so you don't have to worry about dropping it and you can drink without having to use both hands.

Cap that Signals Opening
by Sound and Touch

There are multiple ways to convey information.

We have provided multiple means of conveying information, including devices that allow people to judge things by touch, rather than just seeing them with their eyes.

Chinel Cap

When you turn the cap backwards to tighten it, you will hear a "click" sound and feel the inner stopper come off, letting you know it is open.

Distinguishable Color Scheme

The easy-to-distinguish color scheme makes it easy to convey information such as warnings.

By reviewing the priority of the information you want to convey and striving to make it easier for users to understand, you can create a well-organized and easy-to-read design for most people.

Color Universal Design

The idea is to provide products, facilities, buildings, environments, services, and information that are easy to use for as many people as possible, regardless of differences in color perception.

*Color-blind people:Some color-sensing tissues are missing or have different characteristics. They may have difficulty distinguishing certain color combinations.