Universal Design



Lifestyles have become more diverse not only because of differences in gender, age, and body shape, but also due to factors such as an increase in the number of people with disabilities, the elderly, and foreigners, as well as a broader range of activities for women and children.
Because containers and packaging are closely connected to our everyday lives, they should not cause any physical or psychological burdens. To create products that many people find easy to use, it is necessary to understand users' diverse characteristics and usage situations and to adopt a universal design perspective specific to containers and packaging.
Universal Design of Containers and Packaging Considered by the Toyo Seikan Group
The containers we handle come in a variety of materials and shapes, and the way we incorporate universal design varies depending on the container.
We decided on many points to consider as we incorporated universal design and created products that are easy to use.