Universal Design

Lifestyles have become more diverse not only because of differences in gender, age, and body shape, but also due to factors such as an increase in the number of people with disabilities, the elderly, and foreigners, as well as a broader range of activities for women and children.
Because containers and packaging are closely connected to our everyday lives, they should not cause any physical or psychological burdens. To create products that many people find easy to use, it is necessary to understand users' diverse characteristics and usage situations and to adopt a universal design perspective specific to containers and packaging.

Universal Design of Containers and Packaging Considered by the Toyo Seikan Group

The containers we handle come in a variety of materials and shapes, and the way we incorporate universal design varies depending on the container.

We decided on many points to consider as we incorporated universal design and created products that are easy to use.

Lightweight, easy-to-hold milk bottle

Easy-to-hold shape that fits in the hand

Grip strength tends to decrease with age. We are striving to make it easier to hold and pour by optimizing the diameter and position of the handle and by making it lighter.

Ultra-light returnable milk bottle Z900

By applying a resin coating to the glass surface, we achieved a 40% weight reduction over traditional bottles. The bottle's waist also makes it easier to hold.

TOYO GLASS CO., LTD.

TOYO GLASS CO., LTD.

Bottle with a lid that is easy to grip, apply force to, open, and close

Easy to apply force and open/close regardless of dominant hand

The strength required to open and close decreases with age. We have designed our bottles and caps to be easily opened and closed, even by those with less strength.

UD Design Jars for Food

The lid is shaped so it is stable and easy to apply force to when the bottle is opened, so it has become easier to open.

TOYO GLASS CO., LTD.

TOYO GLASS CO., LTD.

Bottle that can be used down to the last drop

Easy to take out the contents until the end

We devised the shape and mechanism of the cap to eliminate dissatisfaction with extraction, such as some of the contents remaining in the bottle.

Thin-Walled Multilayer Squeeze Container

This bottle can be completely used down to the last drop due to its thin-walled design, which allows for squeezing.

Mebius Packaging Co., Ltd.

Mebius Packaging Co., Ltd.

Cap that can adjust the poured amount

Easy to take out the contents until the end

We devised the shape and mechanism of the cap to eliminate dissatisfaction with extraction, such as some of the contents remaining in the bottle.

Flip-up Cap

This cap allows you to pour the right amount with one touch. You press the bottle to pour and release it to stop the flow instantly.

Mebius Packaging Co., Ltd.

Mebius Packaging Co., Ltd.

Easy-to-Fold Bottle

Easy to dispose with separability and volume reduction

Considering the growing environmental awareness, we will make improvements to make it easier for users to sort and dispose of items.

WEL bottle

Users can greatly reduce the volume of this bottle by folding it along its creases.

Mebius Packaging Co., Ltd.

Mebius Packaging Co., Ltd.

Easily Sorted Cap

Easy to dispose with separability and volume reduction

Considering the growing environmental awareness, we will make improvements to make it easier for users to sort and dispose of items.

Smooth pull-hinge

This cap can be separated from the container without any special tools.

Nippon Closures Co., Ltd.

Nippon Closures Co., Ltd.

Mebius Packaging Co., Ltd.

Mebius Packaging Co., Ltd.

Lid that Prevents Injury

Safety-conscious structure and function

To ensure that customers can purchase and consume our products with peace of mind, we take into consideration not only the protection of the contents but also the safety of the users.

Double safety lid for canned food

The edges fold to prevent the user's fingers being cut after the can is opened.

Toyo Seikan Co., Ltd.

Toyo Seikan Co., Ltd.

A Cup with a Non-slip, Textured Surface

Safety-conscious structure and function

To ensure that customers can purchase and consume our products with peace of mind, we take into consideration not only the protection of the contents but also the safety of the users.

Mogul Cup

This is a cup that is easy to hold and resistant to slipping, even when it's piping hot, thanks to its textured surface. Its value is also enhanced as it can be processed into various designs.

Tokan Kogyo Co., Ltd.

Tokan Kogyo Co., Ltd.

Cap that Won't Fall Off

Safety-conscious structure and function

To ensure that customers can purchase and consume our products with peace of mind, we take into consideration not only the protection of the contents but also the safety of the users.

Strap-band cap

The cap and band are equipped with a strap that allows the user to drink with both hands free and not worry about dropping the cup.

Nippon Closures Co., Ltd.

Nippon Closures Co., Ltd.

Cap that Signals Opening and Closing with Sound and Touch

Multiple ways of conveying information

We have provided multiple means of conveying information, such as designs that allow for judgment through touch, not just by sight.

Hineru (twist) caps

This cap lets you know it has been opened with a click and a sensation from the inner plug coming loose when you turn the cap.

Nippon Closures Co., Ltd.

Nippon Closures Co., Ltd.

Easy-to-Distinguish Color Scheme

Distinctive color scheme for easy information transmission, such as warnings

By revisiting the priority of the information to be conveyed and pursuing ease of understanding from the user's perspective, we have produced a well-organized design that most people will find easy to see and understand.

Color Universal Design

Color universal design is an approach to providing products, facilities, buildings, environments, services, and information that are easy for as many people as possible to use, regardless of differences in color perception.

*Color-deficient: Some people's color-sensing mechanisms are missing or not working properly, so they find it difficult to distinguish between certain combinations of colors.